When creating a new project that contains multiple pages, be sure to set it up as reader spreads as opposed to printer spreads. Reader spreads will display the consecutive page order of the document, which will allow you to easily design your project from the beginning to the end. This will make it much easier for you to create crossovers where an image or type runs from one page through the gutter and on to the next page. ​Printer spreads however are not in a consecutive pa

Have you ever looked at your printed piece and wished that the black was darker and richer? When designing a print project there are several things to consider about whether to print blacks as 4-color black, or just 100% black only. If you're printing on an offset press, any large black objects and/or text will look deeper when using rich black. In general, I’m talking about text that's 36 pt or larger, or any fill that is about the size of a letter set at 36 pt or larger. T

In a world of digital screens we are inundated with hundreds if not thousands of messages each day. Because the internet has virtually endless information, our minds tend to forget or overlook the vast majority of the information we consume online. The power of print communication largely comes from the permanence of having a physical product that you can hold, distribute and save. You can flip through its pages, feel its texture and smell the memorable scent of a newly pr